Skyhook released its monthly Location Aware App Review this week, analyzing Apple’s App Store, Google’s Android Marketplace, Blackberry App World, Nokia’s Ovi Store and the Palm App Catalog.  The report reveals some interesting trends regarding pricing in the stores, and focuses on the Apple and Android stores specifically as they are the longest running of the bunch.

Check out this GigaOm article detailing the “dirty little secrets” we discovered here.  This article discusses the most interesting trend we discovered, the release of mass produced “Bulk Apps” in the Apple App Store.  Bulk Apps are template-based apps sold at the same price, all having the same look and feel but with swapped out content.  These Bulk Apps caused significant growth in the total number of LBS apps in Q2 of this year.  One developer sold over 850 travel apps based around the same template, but with different content based on specific cities.

About 1/3 of Apple LBS apps are these mass-produced local search or travel suite apps.  There are over 65,000 apps in the Apple App store, but it is important to understand that bulk apps play a big role in this volume.

Skyhook will continue to monitor the Bulk Apps in the upcoming months across all of the app stores, to see if the trend catches on.  We are already starting to see Bulk Apps in the Android Marketplace, though none yet in the LBS category.  It will be interesting to see in August if the newer stores choose to model themselves more closely to the Apple Store in hopes on garnering the same success.

July’s report can be accessed here.