SpotRank is a new data intelligence service from Skyhook. SpotRank predicts the density of people in predefined urban square-block areas worldwide at any hour, any day of the week. Developers and advertisers can use this groundbreaking behavioral intelligence data to serve location-based content and ads in cool new ways never envisioned before. To explore the areas covered by the SpotRank measures please visit our Coverage Map.
SpotRank is based on data from Skyhook's location technology. Skyhook powers location on tens of millions of devices worldwide. With this reach, the Skyhook network processes over 400 million location requests daily. Skyhook has developed SpotRank by continually mining this anonymous location data to predict human behavior.
Skyhook provides four types of SpotRanks for over 10 million square-block Spots in 770 metro areas around the world. Each Spot is assigned an average for every hour and day of the week.