Aug 4, 2017

The Wearables Industry is Evolving but Don’t Mistake it for Dead

As a recent CNBC article discussed, the wearables industry today looks markedly different from what industry experts had been predicting it would be a few years ago. Well known wearable brands such as Jawbone and Fitbit have taken severe financial hits in recent months, and consumers’ fickle attention spans have resulted in lower device usage overall. But the cries about the wearables industry being dead seem premature at this point. In fact, the IDC still predicts that the wearables market will grow 20% this year.

Feb 27, 2017

Meet Skyhook At These Upcoming Events

Industry event season is in full swing and the Skyhook team is taking to the road. After a successful launch of our Context 2.0 SDK release that allows apps to validate when users are in-store (without beacons), there are a whole new set of use cases for geofencing available for retail, wearable tech and mobile. If you're looking for events that connect you with thought leaders, new prospects and help you see into the future of tech, come visit us at the following events.

If you want to catch up with the Skyhook team at any of these events, feel free to reach out using the links below. We look forward to meeting you! 

Jan 19, 2017

Your Guide to Must-Attend Wearable Events in 2017

Despite how young the industry is as a whole, wearables' rapid growth has fueled innovation and fostered dialogue among new companies doing exciting things with these devices. In 2017, the chief focus of wearable manufacturers must be to become essential to the lives of their usersTo do that, you and your team should listen carefully to successful speakers in the wearable tech community share their insights on how wearables can impact our lives today and what is coming next. Chip vendors, network providers, wearable startups and tech giants will all come together to discuss the latest developments, share product launches and explore new opportunities in the marketplace throughout the year.

Jan 13, 2017

Skyhook Wins AOTMP Award at CES 2017

We're happy to announce that Skyhook has been chosen as a winner of the AOTMP Director's Award at CES this year! Since our founding in 2003, our team of engineers, data scientists and geospatial experts have driven innovative new products that have come to define the location industry. The team is proud to be recognized among tech heavy hitters like Apple, Amazon, IBM, Microsoft and Facebook.

Jan 4, 2017

CES 2017: Don't Miss These 6 Hot Smart Device Companies

CES 2017 starts our year off with the promise of futuristic tech coming to life. While drone-controlled cameras, self-driving cars and augmented reality sets have dominated the buzz reel for CES in times past, interesting things are happening in the device space that need notice. 

Nov 21, 2016

Customer Spotlight: Kid Safety Wearable hereO Taps Skyhook for Location

Most wearable market data says that there's still plenty of headroom in the health & fitness market with 81% of consumers citing purchasing interest, but a recent study revealed the wearables’ next great market opportunity lies in devices that help track the whereabouts of family members and protect their safety. Skyhook is excited to usher in those safety features by partnering with hereO - a kid safety, location-enabled smartwatch.

hereO has developed the smallest cellular-connected GPS location device in the world. The device allows families to check current or historic locations of their loved ones as well as give directions to find one another. The trendy watch is designed for children aged 3+ and is comfortable, water resistant and can withhold up to 60 hours of usage between charges. The watch also has a built-in panic feature that sends an alert to the parent when triggered. 

Oct 27, 2016

Infographic: Consumer Study Reveals What People Really Want From Your Wearable

With IDC projecting 111.1 million shipments by the end of 2016, the wearables market is undoubtedly on a tear. From fitness trackers and smartwatches to smart glasses and garments, consumers have more options than ever before. However, new data suggests that existing wearable owners may be abandoning their devices because of limited functionality. So what will it take to grow even further to convert skeptics and keep existing wearable owners happy? We asked 1,000 consumers for their input. 

Oct 4, 2016

Skyhook Launches Precision Location for IoT (Internet of Things)

BOSTON, Sept. 22, 2016 /PRNewswire/ -- Skyhook, the world's leading independent location platform, today announced the launch of Precision Location for IoT (Internet of Things), a lightweight, battery-conscious solution for integrating precision location into connected devices. Already award-winning, Skyhook's Precision Location for IoT has received a 2016 Product of the Year Award from IoT Evolution Magazine and IoT Evolution World, the leading magazine and website covering IoT technologies.

Jul 21, 2016

Delivering a Dynamic UX: 3 Brands that Leverage Location Right

Brands are always looking for a competitive advantage and new ways to deliver the most desirable and user-friendly products.  As the consumer technology space continues to explode, product and app developers have realized that adding location is imperative to a dynamic user experience. Location allows you to add context, target consumers more efficiently and increase engagement. 

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